Ensure your business is showing up when (and where) your customers are searching.
Local search marketing connects your business to real-world communities. It's a bridge to the places where consumers live, work, and make most of their purchases.
While each local business is unique, nearly all of them need to be discoverable online. Practices like optimizing a website, creating local business listings, managing reviews, and earning links all share the goal of driving increased online engagement.
In Moz's new Essential Local SEO Strategy Guide, we share with you a step-by-step process to chart your path to local SEO success.
In this guide, you will learn how to:
- Understand Google local SERPs
- Assess competitors & identify your market
- Craft a robust local marketing strategy
- Optimize your web presence
- Build your local authority
Learn the steps you need to take to ensure your business is showing up when (and where) your customers are searching.
