User experience, measured by Google's Core Web Vitals, is about to impact search rankings. Are you ready?
Download the cheat sheet, Preparing for Google's Core Web Vitals, to learn why optimizing rich media should be your first order of business.
One year ago, Google made a formal move to prioritize the end-user experience, announcing new Core Web Vital metrics that will impact search rankings beginning next month. Whether or not a website adheres to these metrics will directly affect how businesses acquire site visitors and—in the case of retailers, B2B businesses and e-commerce brands—convert them to buyers.
Case in point? For e-commerce sites that met all three Core Web Vital metrics, consumers were 24% less likely to abandon the page. And if page-load time increases from one second to three seconds, the likelihood of a user bouncing increases 32%.
Our latest cheat sheet shares more perspective on Core Web Vitals, exploring the metrics Largest Contentful Paint (LCP), First Input Display (FID) and Cumulative Layout Shift (CLS). To ensure your website falls into the 'Good' window of measurement, we also share actionable tips for how you can optimize for LCP.
Grab a copy of the Preparing for Google's Core Web Vitals cheat sheet today to learn how mastering Core Web Vitals is easily within your control. You can do this, and we're here to help.
