Learn about top privacy concerns senior marketers are facing today.
AppsFlyer's commissioned IDC Report reveals measurement solutions are table stakes as advertisers remain concerned about compliance with privacy protection laws and regulations. Key findings from the study include: - Sixty-six percent of advertisers reported they use measurement routinely.
- If a company was fined, the toughest punishment was given to U.S. companies.
- In the U.S., advertisers' top concerns regarding the consequences of privacy violations were revenue loss and being fined.
Download this report to learn more about protecting your business. 
