🔍 Google Posts rejections | GDN exclusions script

Feb 10, 2020

Good morning search marketers, here's to a productive Monday of getting things approved.

Google Post rejections plagued many local SEOs last week. It appears Google is trying to get marketers to use higher quality images in their Posts. Many saw their Posts rejected last week for using images that don't conform with Google's guidelines — which many say are murky at best.

Link building pioneer and content marketing expert, Jim Boykin, spilled a lot of wisdom in a chat with Barry Schwartz. The Internet Marketing Ninjas founder discusses growing his business (which now employs some 40 people) by "being the world's best" at one main thing, the tough lessons he learned to become a great content marketer, disavowals and so much more. Watch the full interview with Jim Boykin.

Jim will be speaking on "How Link Building Has Changed and What you Need to Do Now" at SMX West in San Jose in a couple of weeks. Check out the full agenda here.

Read on for a Pro Tip on GDN exclusions management and more.

George Nguyen,
Associate Editor

Pro Tip

Automatically manage exclusions with this bad placement cleaner script

"Fighting bad placements in Google's display network can be a daunting task for many, especially when performance reviews and placement exclusions are done manually," explains Daniel Zrust of Avast. "Even with some limitations, this bad placement cleaner script can lessen some of the pain points at the account level."

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Ad Hijacking can be very damaging to your paid search programs. It happens when an affiliate impersonates a brand by running ads that look identical to a brand's ads by using similar headlines, descriptions, and display URL, to increase the odds that users will click on their ads instead of the brand's. Read this white paper from BrandVerity to learn the most common indicators of ad hijacking and get tips on how to stop it.

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Search Shorts

Bing sitemaps tool and angular support

Bing Webmaster tools sitemap tool. Bing said a new sitemap diagnosis tool is coming to Bing Webmaster Tools, we are trying to find out more details.

Google nofollow. Martin Splitt from Google said We do respect nofollow – we don't associate the link with your site. He added "However, we may still use the link for discovery."

Bing and Angular. Bing said with the new BingBot, it should be able to handle Angular sites for crawling, indexing and ranking.

Free search marketing training in San Jose

Join hundreds of like-minded marketers in next Wednesday-Thursday, February 19-20, for expert-led training that delivers the actionable tactics you need to boost awareness, traffic, and profits. All for FREE!

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