🔍 Google's making it easier to access SEO data from one place

Nov 05, 2019

Good morning search marketers, now you can get to your speed data…speedier.

Google started rolling out the new Speed report in Search Console early yesterday morning. Now you can get speed info right in GSC without having to go into the PageSpeed tools.

That was the news out of Mountain View yesterday, where Search Engine Land's Barry Schwartz joined about 200 webmasters, publishers, developers and SEOs at a Google Webmaster Conference to hear from engineers and talk search. That may fuel some of his discussions at SMX East in NYC next week. (I hope you'll join us.)

In case you missed it last week, Google released a WordPress plugin that pulls data from Google Search Console, Google Analytics, PageSpeed Insights and AdSense into a single dashboard experience in WordPress.

Read on for a Pro Tip on using ad sequencing to tell a story and more.

Ginny Marvin
Editor-In-Chief

Pro Tip

Tell your brand's story through video ad sequencing

"Creating a progression of short videos with a carefully targeted campaign on YouTube can set up your brand's success on the platform," explains SMX East speaker Brooke Osmundson of NordicClick Interactive. "If your goal is to tell your brand's story through a defined sequence of videos, make sure to place those videos in an order that makes sense for the user. I tend to start with a longer video on the first step and narrow users out based on views of the first video. From there, I tend to see more engagement throughout the rest of the video sequence.

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Search Shorts

Fitbit, Google Maps and recipes.

Incognito Google Maps. Google is now rolling out Google Maps incognito mode for Android users!

Google recipe rich results bug. Danny Sullivan from Google said the company is looking into recent bugs with recipe rich results.

Fitbit data for ranking. John Mueller from Google said Google won't be using Fitbit data to rank web pages.

SMX East is next week!

Body: Join 1,300+ search marketers November 13-14 in NYC for an unrivaled training experience, including a firehose of tactic-rich sessions covering SEO, SEM, CRO, agency operations, local search marketing for multi-location brands, analytics, mobile, video, content, tools, and more. Don't miss your last chance to attend SMX in 2019!

Register now! »