Google's three pillars of E-A-T (Expertise, Authoritativeness and Trustworthiness) is the Search Engine's quality control to protect searchers from low-quality content.
While it is an important initiative to evaluate subject matter, most content creators find it challenging to measure E-A-T objectively. This can bring significant implications on how you manage your SEO initiatives.
Join iQuanti's Ajay Rama and learn how to operationalize Google's E-A-T criteria using Topical Authority and drive your SEO results.
Key takeaways:
- Learn how to measure your website's Topical Authority for any given topic
- Benchmark your Topical Authority with competition
- Use the Topical Authority metric to improve your organ
Speaker:
Ajay Rama, Senior Vice President, Products, iQuanti
Thank you,
The Search Engine Land and Digital Marketing Depot Teams
P.S. If you can't make the webinar,
register anyway and we'll send you the video recording of the webinar later in the day.
