Dear Marketing Superstar,
Connecting with the right audience is the name of the game when it comes to effective influencer marketing campaigns.
Download Nielsen's "Untangling Attribution's Web of Confusion" whitepaper to:
- See how and why leading analysts aren't on the same page
- Get a handle on key differences between marketing mix modeling, multi-touch attribution and TV attribution
- Understand the benefits and challenges of each approach
- Learn clear definitions of key terms such as "rules-based" and "algorithmic"
- Get practical recommendations for how to choose a vendor and get actionable insights
Thank you,
Digital Marketing Depot
