Recent studies show that 82% of U.S. households have at least one internet-connected TV. With its data-driven approach to measurement and targeting, the rise of Connected TV advertising has made it a viable third ad channel for those in the B2B space looking to differentiate from the competition. Thankfully, B2B marketers now have a chance to take their strategy beyond the expected.
In this webinar, you'll learn how it's possible to utilize Connected TV as a performance marketing channel similar to other tried and true methods. We'll explore everything from targeting in-market B2B audiences to tracking conversions to measure success. Now is your chance to take your digital advertising strategy beyond the expected.
Speaker:
Ali Heari, VP of Marketing at MNTN
Thank you,
The MarTech and Digital Marketing Depot Teams
P.S. If you can't make the webinar,
register anyway and we'll send you the video recording of the webinar later in the day.